PLANET 180 MOTION LOGO

Client
Planet 180

Year
03/01/2018

Planet180 is a non-profit organization looking to create a motion logo for their YouTube series. They had an established logo and working website design with a general idea what they wanted for the motion logo. The client wanted a five second animation where a globe spins around 180 degrees and turns into their logo.

Preexisting Logo

Preexisting Logo

Since the project already had an established logo design, colors, and general idea for a motion logo, the only thing left to develop was the movement of the logo. Their logo design included a watercolor texture, so I knew I wanted to create a motion logo that reflected the handcrafted & authentic approach.

Sketches

FINAL RENDERS

This motion logo was made entirely using Adobe Photoshop and After Effects. I created three versions for the client: motion logo with white background, transparent background, and sample image background.